Client: GAIS
Industry: Football
Role: Design director
Year: 2019
Agency: Self

Client: GAIS
Industry: Football
Role: Design director
Year: 2019
Agency: Self

Ahead of 2019 I developed a visual language for GAIS to use over the course of the season. Ads, posters, season tickets and membership cards. We used two legendary players – photographed in present time in the new jerseys for the season – as the foundation. The reception from the fans was very positive and someone even tweeted "Let's just use this season ticket design forever – no one will be able to top this!"

Ahead of 2019 I developed a visual language for GAIS to use over the course of the season. Ads, season tickets and membership cards. We used two legendary players – photographed in present time in the new jerseys for the season – as the foundation. The reception from the fans was very positive and someone even tweeted "Let's just use this season ticket design forever – no one will be able to top this!"

valgeirsson-arskort-gais-2019-1
GAIS-posters@2x
valgeirsson-arskort-gais-2019-2
valgeirsson-arskort-gais-2019-3
valgeirsson-arskort-gais-2019-4
arskort-hemsidan

Gudbjörn Valgeirsson
Design director
2012–2020